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You Bring the Talent. We Drive The Transformation.

AND Learning & Coaching - Partnering with HR and L&D to Transform People and Performance Since 2000
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Our Services

Professional Learning & People Solutions Designed to Support Your Organizations.

We combine AI, psychology, learning design, and business insight to help HR and L&D leaders develop people capabilities that drive real performance improvement across the organization.
Integrated People Development Solutions

We design and deliver end-to-end learning and development programs tailored to your organization's needs.

  • Leadership Development Program
  • Soft Skills & Behavioral Training
  • Coaching & Counseling for Leader and Teams
  • Psychometric Assessments and Talent Profiling
  • Competency-based HR Frameworks
  • Assessment & Development Centers
  • Talent Review & Succession Tools
  • Learning Analytics and Progress Reporting

Driving Impact Through Measurable Achievements

For more than two decades, AND Learning & Coaching has been partnering with organizations to build stronger leaders, sharper teams, and healthier work cultures--backed by clear metriccs on learning transfer and performance improvement.
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Fast. Easy. Effective

Experience More Value From Every Learning and HR Initiative.

We know HR and L&D teams are busy. That’s why we design our solutions to be simple to roll out, easy to manage, and effective in driving real behavior change at scale.
Designed for HR and L&D Teams

Clear structure, practical tools, and ready-to-use materials that make implementation smoother for your internal team.

Scalable Across the Organization

Programs that can be rolled out from one team to multiple sites, with consistent quality and measurable outcomes.

Tailored to Your Culture and Context

Content, cases, and tools are adapted to your industry, organizational culture, and competency framework.

Supported by Psychologists and Practitioners

A blended team of psychologists, facilitators, and HR consultants to ensure both human insight and business relevance.

Trusted by Leading Organizations Across Indonesia

10,000+

Project Done

200+

Happy Clients

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Borwita Citra Prima
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Core Values

Speed - Accuracy - Quality

We are committed to helping organizations grow through their people—by working fast, staying precise, and never compromising on quality. These three values guide how we design, deliver, and support every learning and HR initiative.
Speed

We respond quickly, move efficiently, and help HR and L&D teams roll out solutions without unnecessary delay—while still keeping the process clear and structured.

Accuracy

We listen carefully, analyze your needs, and design interventions that fit your context, competencies, and culture—so every program is relevant and on target.

Quality

From program design and facilitation to assessments and reporting, we uphold high professional standards to create meaningful, sustainable impact for your people and organization.

Professional
Our Solutions

Integrated people solutions powered by psychological science and technology to deliver measurable organizational impact.

Training & Learning Programs
Practical, engaging programs that build critical soft skills, leadership capabilities, and day-to-day effectiveness for your people.
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Leadership Development
Structured journeys to grow supervisors, managers, and senior leaders through workshops, coaching, and on-the-job application.
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Assessment & Psychometric Testing
Offline Psychotest – Widyatama University
Tools and processes to map potential, readiness, and fit—supporting recruitment, development, and succession decisions.
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HR & Organizational Development Consulting
Support for HR teams in designing competency frameworks, talent processes, and people systems that align with business goals.
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Coaching & Counseling Services
Individual and group support to help leaders and employees navigate challenges, perform better, and stay mentally healthy.
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Learning Design & Content Development
Customized learning content, tools, and microlearning assets to support ongoing development across your organization.
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Book an Appointment

Schedule a Conversation With Our Team

Share a bit about your organization and your current people development or HR needs. Our team will get in touch to explore the best way we can support you.
Contact Us

(022) 6125446

Email Support

and@and-lc.com

Our Value Proposition

Why Do They Choose AND-LC

Proven Track Record

We have supported organizations across industries for more than two decades in building stronger leaders, teams, and cultures

Psychology-Based, Practical in the Field

Our solutions are grounded in psychological science, yet designed to be simple, engaging, and applicable in everyday work.

End-to-End Support for HR

From needs analysis and design to delivery and follow-up, we partner with HR and L&D teams at every stage of the initiative.

Personalized Experience Learning (PEL)™

Moving beyond generic, one-size-fits-all assignments. PEL delivers tailored exercises and specific advice mapped to individual personality profiles and unique workplace situations for maximum relevance
Trusted Partner

A Trusted Partner for HR and L&D Teams

Organizations choose AND Learning & Coaching as a long-term partner because we combine solid methodology, psychological insight, and practical tools that make life easier for HR and L&D—while still delivering real impact for people and performance.
4.7+
Satisfaction Score

Feedback from corporate training and development programs

4.6+
Impact & Effectivenes

Our programs go beyond theory. This score reflects observable behavior change and measurable performance improvements reported post-training.

Testimonial

What Our Clients Say

PT Antam Tbk
"Pelatihan yang juga menggunakan pendekatan ini bukan hanya memperkuat ikatan di antara kami, tetapi juga meningkatkan rasa memiliki dan motivasi untuk memberikan yang terbaik dalam lingkungan kerja."
Agus Kurniawan

PT Antam Tbk.

RS Charitas
"Atmosfer pelatihan sangat kondusif dan interaktif. AND-LC memberikan pendekatan dan tools yang menyenangkan dalam pembelajaran, sehingga memudahkan kami untuk memahami konsep-konsep yang diajarkan.”
dr. Wanto Yang

Charitas Hospital Group

Kota Baru Parahyangan
"Sangat mengesankan mengikuti pelatihan bersama AND-LC. Materi yang disajikan sangat relevan dengan kebutuhan pekerjaan sehari-hari kami. Fasilitator sangat kompeten dan mampu menjelaskan konsep-konsep kompleks dengan cara yang mudah dipahami dan mudah diaplikasikan secara simple.”
Dindin Zaenudin

Kota Baru Parahyangan

Common Question

Quick Answers for HR and L&D Teams

Find clear answers to the most common questions about our methodology, customization options, and partnership model.
Wika Employee Engagement
What types of organizations do you work with?

We work with a wide range of organizations, including state-owned enterprises, private companies, hospitals, educational institutions, and service organizations across Indonesia.

Yes. We frequently align our training, assessment, and development solutions with each client’s competency model, culture, and strategic priorities.

We provide fully offline, fully online, and blended formats, depending on your needs, locations, and target participants.

You can start by booking a conversation through the form above or contacting us directly. We will explore your goals, propose an approach, and co-design the right solution with your HR/L&D team.

Yes, we often support multi-year initiatives, including leadership pipelines, culture change programs, and organization-wide capability building.

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Integrated Training & Learning Programs

Empowering people and performance through psychology-based training that bridges the cross-generational gap and drives sustainable behavior change.

Core Programs

Our curriculum is specifically designed to address modern workplace challenges across four key domains:

  • Leadership Series: Equipping leaders to drive performance through people and build high-performing, synergistic teams.
  • Communication & Service Series: Mastering the psychology of influence, connection, and service excellence to build trust and loyalty.
  • Functional Skills (HR & Trainer): Architecting impactful learning solutions and mastering the art of objective talent assessment.
  • Personal Productivity: Balancing logic and imagination, managing stress, and achieving more with smart productivity frameworks.

Our Methodology

We go beyond theory by combining a Psychology-Based Methodology to shift mindsets and Tech-Enabled Learning for accurate diagnosis. This is reinforced by our signature Personalized Development Learning (PEL)™ approach, delivering tailored exercises mapped to individual personality profiles for maximum workplace relevance.

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Comprehensive Leadership Development

Structured journeys to grow supervisors, managers, and senior leaders through workshops, coaching, and on-the-job application.

Core Modules

Our leadership tracks are designed to transform technical experts into empowering people managers:

  • Empowering Leadership: Bridging the transition from individual contributor to people manager using behavioral psychology.
  • Practical Problem Solving: Equipping leaders with the systematic Plan-Do-Check-Act (PDCA) framework for operational excellence and root-cause analysis.
  • Building High-Performing Teams: Utilizing group psychology to break down silos, build trust, and create cross-functional synergy.
  • Coaching for Performance: Unlocking team potential and handling behavioral issues through positive psychology and transformational conversational skills.

Post-Training Excellence

We ensure sustainable impact through our comprehensive post-training ecosystem. This includes Action Learning Projects applied directly to the workplace and Comprehensive Insight Reports to translate newly acquired knowledge into measurable business results.

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Assessment & Psychometric Testing

Objective and comprehensive talent diagnostics combining the precision of Computer Analysis Technology with the depth of professional Psychologist analysis.

Our Core Services

We provide tailored online and offline assessment solutions to support your critical HR decisions:

  • Recruitment & Selection: Identifying the right talent with the precise psychological fit to bring innovation and success to your organization.
  • Talent Mapping & Promotion: Mapping individual potential and readiness to support objective succession planning and dynamic career growth.
  • Aptitude & Interest (Minat & Bakat): Placing employees in roles that align with their natural talents to create highly productive and engaged teams.
  • Fit & Proper Assessment: Ensuring candidates perfectly align with your organization's ethical norms, regulations, and work culture.

The AND-LC Advantage

Our methodology uniquely blends 70% Artificial Intelligence with 30% Human Analytics. While our AI rapidly analyzes over 2,600 psychological variables, our certified Psychologists provide the crucial human context that machines cannot detect. We evaluate four vital workplace dimensions: Organization, System, Relationship, and Potential, delivering dynamic, easy-to-understand reports (from Bronze to Platinum packages).

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HR & Organizational Development Consulting

Comprehensive support for HR teams to design systems, frameworks, and talent processes that perfectly align with your strategic business goals.

Strategic HR Solutions

We provide end-to-end consulting services to optimize your human capital management:

  • Organizational Design & Analysis: Structuring roles and maximizing efficiency through Job Analysis, Workload Analysis (WLA), and Standard Operating Procedure (SOP) development.
  • Talent & Competency Management: Building a resilient workforce via Soft & Hard Competency Development, Career Path mapping, and HR Mentoring programs.
  • Performance & Reward Systems: Designing fair, motivating Compensation & Benefit structures and conducting Employee Engagement Surveys to retain top talent.
  • HR Audit & Strategic Planning: Ensuring your HR practices are effective and legally compliant through comprehensive HR Audits, Legal Consulting, and HR Blueprint creation.

Our Consulting Approach

Driven by our core values of Speed, Accuracy, and Quality, our team of seasoned professionals delivers practical, tailored solutions. We adapt our strategies to your unique corporate culture, ensuring every initiative brings tangible benefits and continuous improvement to your organization.

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Coaching & Counseling Services

Unlocking individual and team potential through empathetic, transformational conversations and positive psychology.

Our Approach

We empower leaders and individuals to navigate challenges and achieve peak performance through structured support systems:

  • Performance Coaching: Equipping leaders with the 'Leader as a Coach' mindset, transitioning from simply giving advice to empowering employees using the GROW model and powerful questioning techniques.
  • Workplace Counseling: Providing psychological first aid and foundational counseling skills to support team members facing mental, emotional, or personal challenges that affect their work performance.
  • Cross-Generational Engagement: Tailoring coaching approaches for different demographics, specifically focusing on purpose and growth to effectively engage and motivate Gen-Z talent.
  • Creating a Coaching Culture: Embedding continuous development into daily operations through high-impact, 10-minute micro-coaching sessions and forward-looking 'Feedforward' techniques.

Why It Matters

A psychologically safe environment is the foundation of a high-performing team. Our coaching and counseling services are designed to build deep emotional connections and trust, ensuring your people feel valued, understood, and motivated to independently solve problems and exceed their targets.

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Learning Design & Content Development

Customized learning content, tools, and microlearning assets to support ongoing development across your organization.

Our Expertise

We transform standard training materials into engaging, tech-enabled learning experiences designed for maximum retention and business impact:

  • Instructional & Learning Design: Architecting impactful solutions using the Backward Design framework and adult learning principles (Andragogy) to ensure training translates into measurable performance.
  • AI-Powered Content Creation: Accelerating the development of high-quality presentations, handouts, and facilitator guides using Generative Intelligence, cutting design time by up to 80%.
  • Customized Curriculum Engineering: Formulating specific learning objectives utilizing SMART Goals and Bloom's Taxonomy, integrated with targeted student profiling and comprehensive research.
  • Trainer Masterclass (Train The Trainer): Equipping your internal Subject Matter Experts (SMEs) with modern instructional design and facilitation skills to deliver high-impact internal sessions.

Architecting Results

Our goal is to shift the paradigm from merely "creating materials" to "designing results"[cite: 803]. By combining visual psychology, interactive gamification tools, and structured lesson plans, we ensure every piece of content delivers a memorable and effective learning journey[cite: 863, 868, 873].

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